YOUR BUSINESS GROWTH PARTNER
Flex Marketing Assets
Maximize the impact of HSA/FSA payments with ready-to-use marketing assets. From product badges and social templates to website copy and emails, these resources help you attract new customers, boost AOV, and maintain compliant messaging—all with ease.
Landing Page Templates
Make it easy for customers to use their HSA/FSA funds by integrating Flex messaging directly into your website. Use these landing page templates to inform customers about HSA/FSA eligibility and guide them through the checkout process.
Compliance Requirements
Keep the following in mind when using these assets:
❌ Do not modify Flex branding.
❌ Do not alter or misrepresent how the Flex checkout process works.
❌ Do not imply that all products are HSA/FSA-eligible unless explicitly stated.
For approval or guidance, contact our support team at support@withflex.com.
Best Practices
Merchants who follow best practices see better results:
✅ Use clear, direct language to explain HSA/FSA eligibility to customers.
✅ Ensure the Flex checkout process is accurately described in all landing pages.
✅ Include a call-to-action button that guides users to shop eligible products.
✅ Keep pages mobile-friendly for a seamless user experience.
Always Eligible Landing Page
For merchants who accept HSA/FSA for products that are always eligible without requiring a Letter of Medical Necessity (LOMN). These products are automatically approved for HSA/FSA spending. Use the copy below as a starting point for your landing page.
Always Eligible Landing Page Example
Dual Use Landing Page
For merchants who accept HSA/FSA for customers who qualify for a Letter of Medical Necessity (LOMN). This applies to products that require a LOMN due to a qualifying condition. Use the copy below as a starting point for your landing page.
Dual Use Landing Page Example
